Project Objective
& Scope:
- Radiant Waxing became the new brand name of Lunch Box Waxing and with that, the need to redesign and brand the current family of products came to be.
- The goal was to ensure these products popped off of the retail shelves in our stores, appealed to all genders, communicated the main function of each product as well follow the new established brand assets and essence, all while being playful, beautiful and clean.
-
- Scope:
- + 15 products
- + 10 bottles
- + 4 boxes
- + 1 wipe
- + Copywriting
